Hey, I’m Fiorella

Growth Marketing Strategist | CRM & Email Automation | Data visualization | B2B B2C

I'm a data-driven marketing professional with 5+ years of experience helping SaaS, tech, and fintech companies scale smarter through full-funnel marketing, lifecycle automation, and campaign analytics.

I build and optimize email and CRM workflows, design dashboards, and run experiments that drive measurable conversion, engagement, and retention improvements.

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Let’s work together!

Resume →

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Email, CRM & Marketing Automation

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My work

*Real case studies with modified data

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Services & Pricing

Add-on support for monthly optimization

Not what you’re looking for?

Need a senior marketer without the full-time overhead? I offer flexible, contract-based support.

Price: Starting at $3,000/month

• CRM workflow optimization
• Interactive dashboards in Power BI, Looker, Excel, or Tableau
• Content calendars
• Lifecycle marketing and retention strategy

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01

Funnel Optimization + Reporting Dashboard

Get a clear, actionable view of your marketing funnel, no fluff, no guesswork. I’ll build an interactive dashboard that not only looks good but helps you make smarter, faster decisions.

Price: Starting at $450 | $28/hr

Delivery: Starting at 5 days

Features:

• Interactive dashboards in Power BI, Looker, Excel, or Tableau
• Funnel and campaign performance analysis
• Data preparation and cleanup
• Integration with existing data pipelines
• Executive reports </aside>

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02

CRM Setup & Automation

Tired of cookie-cutter CRM setups that don’t match how your team works? I’ll help you build a custom CRM system in HubSpot or Klaviyo, designed to fit your growth strategy.

Price: Starting at $350 | $24/hr

Delivery: Starting at 3 days

Features:

• End-to-end account setup
• Automated and triggered workflows in HubSpot or Klaviyo
• Lead scoring & lifecycle stage configuration
• Landing Page and Chatbot
• Audience segmentation
• A/B testing of subject lines, content, and CTAs
• Live training session </aside>

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